[2026 New Collection] mofusand TOKYO Harajuku MERCI STRAWBERRY Strawberry Cat Plush & Keychains

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MERCI STRAWBERRY

"MERCI STRAWBERRY"

I visited mofusand TOKYO, the permanent store in Harajuku/Jingumae, to see the second installment of their concept.
I went to see the second installment of the concept at mofusand TOKYO.

The previous "COFFEE AND DONUTS" was already super cute,
this time the theme is...

a world of sweet and sour strawberries × kitties unfolds.

What is "MERCI STRAWBERRY"?

The second installment of the concept series by Gray Parker Service Co., Ltd.
The second installment in the mofusand TOKYO concept series.

Illustrated by the hugely popular SNS artist Juno,
adorned with fresh strawberries.

Sales begin: Saturday, February 21, 2026

• Harajuku "mofusand TOKYO"
• Official WEB SHOP "mofusand Fluffy Market" (11:00 AM onwards)

The store is completely strawberry-colored. The entire atmosphere has been completely revamped.

The store is a pink and red strawberry space.

・Even the display window features strawberry designs
・Strawberry-holding cat plushies
・Apparel featuring the MERCI logo
・Strawberry-patterned totes and pouches

・Strawberry design on the storefront window

Truly a "strawberry celebration to honor Cat Day."

The greatest charm of mofusand TOKYO is that the interior changes according to each concept.

The most popular! The strawberry plush keychains (¥2,530 each) are just too cute.

In this "MERCI STRAWBERRY" series,
this item drew the biggest crowd in the store.

Strawberry Mascot (¥2,530 each, tax included)

It's a plush keychain type that can be attached to your bag.

Why is this the most popular?

• The size is just right
• It looks great in photos
• Available in color variations
• "Just one" is easy to buy at this price

First off, this size is just perfect.

It's a compact size that fits perfectly in your palm,
the embroidered face is beautifully three-dimensional.

The eyes have an incredibly strong, moist look.

The form of it tightly hugging a strawberry is unfairly cute.

This time's theme is "MERCI STRAWBERRY".

This mascot is,

・A cat holding a large strawberry
・A cat holding a blue strawberry (Blue ver)
・A fluffy version with pink fur

and more, available in multiple variations.

Particularly popular are
the classic red strawberry type and the gray cat blueberry type.

The shelves were almost entirely cleared of these two colors.

The impact when attached to a bag

What struck me when I saw it in person was,

・Easy to attach to a tote
・Balances perfectly when slung over the shoulder
・Perfect for Harajuku character-inspired outfits

The way it sways softly is irresistible.

Even if you think "plushies are hard to carry around when they're big,"
this mascot is just the right size.

Why it appeals to collectors

The tag also features the "MERCI STRAWBERRY" design for a unified look.

The color variations make you want to collect them all.

In fact,
I even heard someone say, "I'll buy both the red and blue ones."

Stock status note

Due to high demand,

✔ Stock may decrease rapidly over the weekend
✔ Availability may vary by color

This is the type of item that continues to sell well even after Cat Day.

Conclusion

For this MERCI STRAWBERRY series,
the first thing you should check out is this mascot.

Cuteness, price, portability.

It's the "star of the season" with all three qualities.

Plush toys (¥2,860 each)

A cat holding strawberries.
Kitty wearing a strawberry hat.

With sparkling eyes, it's incredibly adorable.

Its size is just right for attaching to a bag.
Many people will likely choose based on their "favorite strawberry color."

Product Lineup (Prices include tax)

Plush Toys & Miscellaneous Goods

• Plush Toys (2 types): ¥2,860 each
• Mascots (3 types): ¥2,530 each
• Flat Pouch with Ruffles: ¥2,200 each
• Hand Towel: ¥1,210 each
• Large Tote Bag with Gusset: ¥3,740
• Flat Tote: ¥3,300 each

Trading-related

• Mini Acrylic Charms (8 types total): ¥770 / BOX ¥6,160
• Mini Metal Badge (6 types total): ¥770 / BOX ¥4,620

Stationery

• Foil-stamped die-cut postcard: ¥385
• Foil-stamped sticker: ¥385

Tableware

• Dessert Plate: ¥3,080
• Straight Glass: ¥1,980
• Teaspoon & Fork Set: ¥1,210

The strawberry-patterned glass and plate instantly elevate your spring café mood.

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Crowd Status & Important Notes

• Entry may be restricted during peak times
• Temporarily closed until February 15th for renovations
• Cashless payments only

Closed temporarily until February 15th for renovations

Stock and ticket information
will be updated regularly on our official X account (@mofusand_TOKYO_).

Summary｜Head to Harajuku for Cat Day

The previous donut series was cute too,
this strawberry series takes the "heart-fluttering factor" to the next level.

Sweet and sour, with a touch of retro charm,
and they photograph perfectly.

In honor of Cat Day,
be sure to experience this utterly blissful strawberry time!🍓🐱

Store Information

＜Payment Methods＞
・Credit Card Payment
JCB/Diners Club/Discover/Visa/Mastercard/Amex
・Electronic Money Payment
QUICPay/iD/Transportation IC Cards
・QR Code Payment
d Pay/au PAY/Merpay/WeChat Pay/Alipay+