CHANEL "Dream Chaser" Christmas 2025 Pop-up Experience

On November 24, 2025, I visited the CHANEL Christmas limited pop-up event held in Omotesando.
The theme of this year's event was "A Holiday Story Spun by Chanel's Symbolic Motifs.
The entire glass-walled building was decorated with line art such as camelias and comets, creating a special event that enveloped visitors in the world of CHANEL from the outside.
Visitors made reservations in advance on the official line and presented the QR code at the entrance for smooth entry.
Inside the museum, there were photo spots, interactive contents, limited-edition jewelry exhibits, an a cappella live performance, and even coffee service for visitors only, making this a luxurious "hands-on Christmas event.

A fantastic entrance with a white "lucky owl" welcoming you
The first thing you see when you enter the museum is a white owl.
According to the staff, it is an owl that brings happiness,
"It is an owl that brings happiness and is a special being that came from France.
It is a special owl from France.

Surrounded by piles of gift boxes and illumination, the owl seems to guide visitors through the story of Chanel,
The owl, surrounded by piles of gift boxes and lights, is like a "storyteller" guiding visitors through the story of Chanel.
The elegant and serene atmosphere heralds the beginning of the holiday event.
An experience to choose your symbol from the five motifs that symbolize CHANEL
After leaving the owl area, visitors will be invited to choose one of the five iconic mot ifs that symbolize CHANEL, based on their intuition.

Each symbol is deeply connected to the life and philosophy of Gabrielle Chanel.
The motif you choose will become "the symbol that guides you today.

Five symbolic motifs loved by CHANEL and their meanings
CAMÉLIA
Unwavering elegance in an understated beauty

The camelia was Chanel's lifelong favorite flower.
It is not fragrant and has an unadorned beauty,
It symbolizes her belief that beauty lies within.
It symbolizes Chanel's belief that beauty lies within.
ÉTOILE - Star
A guiding light that illuminates the darkness and shows the way forward.

The star is a symbol of hope and luck for Chanel.
It has a special meaning for Chanel, as a light that illuminates her life, as she continues to move forward in the face of difficulties,
It has a special meaning.
N°5 - The number 5
The symbol of universality, the essence of beauty, and "success

Gabrielle loved the number 5 as her lucky number.
The success of "No. 5" changed her destiny,
The number 5 became a symbol of "success, rebirth, and universality.
COMÈTE - Comet (meteor)
A symbol of brilliance that opens the door to the future with a moment of inspiration
The meteor symbolizes the power to open up the future and the speed with which one can achieve one's dreams.
It also appears in many Chanel jewelry pieces,
It is a popular symbol of the energy to boldly pursue one's dreams.

LION
Symbol of strength, protection, and the courage to follow your own path
The lion is a special motif that comes from Chanel's own "Leo" sign.
It symbolizes strength, passion, and the power to protect,
It also signifies the power to overcome difficulties and to advance to success.

Fantastic exhibition space with a Christmas mood
The exhibition space is decorated in a white and gold-based Christmas design.
Gift boxes, star-shaped objet d'art, lights, glass walls, and more,
Everywhere you turned, you could see the world of Chanel in this beautiful space.

The jewelry on display was also gorgeous, with items from popular lines such as Coco Crush, Camellia, and Comet available for viewing up close.
An "exclusive experience" with a cappella Christmas songs
The most impressive part of the event was the live a cappella Christmas song performance at the venue,
The most impressive part of the event was the live a cappella performance of Christmas songs at the venue.
The clear voice of the singers spread throughout the space,
I felt as if I had entered a world of quiet and bright holidays.
It was truly a luxurious "Christmas for CHANEL.

Trying on your favorite fine jewelry on the second floor
On the second floor, visitors could actually try on their favorite pieces of fine jewelry,
Visitors could actually pick up and try on the jewelry of their choice.
The staff will carefully explain each piece of jewelry to you,
This is a rare opportunity for visitors to enjoy items they would not normally be able to touch.

Limited Design Coffee Service
In a separate area, visitors were offered free coffee with a limited design.
The black cup with a white bird and star is a typical Chanel design, and it is so cute that you can't help but want to take a picture.

It was a popular photo point with many people taking pictures in front of the logo.
Summary: The best Christmas experience with world view, music, and jewelry
This CHANEL Omotesando pop-up was,
jewelry, music, space design, and storytelling all harmonized to create an experiential event that immersed visitors in the world of CHANEL.
- Smooth entry by reservation only.
- Greeted by a white lucky owl
- Experience the 5 symbolic motifs of CHANEL
- Christmas a cappella live performance
- Jewelry fitting
- Coffee service
- Many photo-worthy spots
It was a special and memorable Christmas event where you could feel the "magic of the holidays" with your whole body.

Store Information

住所:6-14-2 Jingumae, Shibuya-ku, Tokyo
お店のURL:https://www.chanel.com/jp/
最寄り駅:Omotesando Station
イベント名:CHANEL Christmas Limited Pop-up Event "Dream Chaser
イベント開始日:2025-11-23
イベント終了日:2025-11-30
入場料:free
特記事項:Advance Reservations on line
平日営業時間:11:00〜20:00
休日営業時間:11:00〜20:00
開催期間:2025-11-23 〜 2025-11-30

