【Omotesando 2025 Christmas Illumination】Brand Exterior Guide to the Shibuya Side Road｜FENDI Sponsorship, Dior, CHANEL, and all other spots (3 pages) Read in Japanese

BURBERRY

The illumination surrounding the entrance shines like an "arch of light,
This year's illumination is even more spectacular than usual.
The red-based holiday display inside the store can be seen from the outside,
The store's red-based holiday display can be seen from the outside, creating a classic and warm winter mood.

tokyo union church

The shining trees lining Omotesando Avenue reflect soft light on the glass surface.
It is the only spot on this gorgeous street where you can feel a sense of tranquility.

LOUIS VUITTON

The floral artwork that covers the entire exterior is breathtaking.
The vivid color scheme of orange, blue, and gold blends with the light, creating a presence that seems to symbolize the "Journey of Light" theme,
The presence of the lights symbolizes the theme of "Journey of Light".
This is one of the most eye-catching designs of this year's Omotesando illumination.

JIL SANDER

A minimalist, transparent appearance,
The "beauty of the blank space" where illuminated light particles quietly reflect off the minimal, transparent exterior.
This is a spot that will appeal to those who want to enjoy a mature atmosphere in Omotesando at night.

HERMÈS

The three-dimensional stone wall design and illuminated shades of light are beautiful,
The store is picturesque whether viewed while walking or standing still.
The orange windows added warmth to the winter street.

HUBLOT

The large Christmas tree is an eye-catching feature of this popular store.
The white ornaments blend in with the nighttime cityscape,
The white ornaments blend in well with the nighttime cityscape, and the light balances well with the neighboring brands.

FENDI + giant tree

FENDI, this year's sponsor (main sponsor), put an overwhelming amount of effort into the exterior of the building.
The building itself was lit up, and inside was a giant pop tree.

The ornaments were of different colors, shapes, and patterns, but all had a sense of unity,
It seems to express "Christmas in the near future.

It is the symbolic presence of Omotesando Illumi 2025.

DIOR

The absolute star of the Omotesando illumination.
The exterior, clad in a veil of pure white light, resembles a palace made of ice.
The show windows with motifs of constellations and wreaths are also beautiful,
It is an overwhelmingly popular spot where photographers never cease to take pictures.