Bat Bakery" directed by Hiroshi Fujiwara
Omotesando area café lovers will not want to miss this hot new spot.
Opening in December 2024 on the site of Omotesando's legendary "Montauk" cafe is V.A.CAFE (VAT BAKERY), a bakery-cafe directed by Hiroshi Fujiwara.
PochipV.A. CAFE (VAT BAKERY)" carries on the memory of Montauk.
Located on the second floor of 6-1-9 Jingumae, Shibuya-ku, Tokyo, V.A.CAFE (VAT BAKERY) is situated in an easily accessible location from Omotesando Station, yet there is no conspicuous signage, and at first glance it is hard to tell what the store is about.
However, after climbing the stairs, you will find a surprisingly stylish space.
The first floor is a sales space for the apparel brand "JUN," and the second and third floors are café spaces, giving the store an atmosphere similar to an overseas concept store.
The stylish design by space producer Uichi Yamamoto shines through.
The cafe space consists of two floors.
The mezzanine floor is a warm and nostalgic space with chairs and tables taken over from the famous "Ace" cafe in Kanda, Tokyo.
The third floor, on the other hand, has a pop and sophisticated design based on red and white tones.
At the top of the staircase with cute tiles, red sofas and white tables are lined up, offering a panoramic view of Omotesando through the glass.
PochipA variety of popular doughnuts and homemade breads!
The most popular item is the homemade fresh doughnut. On this day, I had the Cinnamon Sugar (463 yen + tax).
The fluffy dough topped with icing and crushed nuts looks and tastes great.
However, the donut slid around due to the incompatibility of the plate and the table.... I have to admit that it was a little difficult to cut with the plastic fork and knife provided. However, the taste is definitely delicious!
Other breads include cinnamon rolls, "nori toast," and many other variations, all of which are intriguing from the outside. Next time, I would like to try the cinnamon roll!
Menu
Pochip
Summary of the attraction of V.A.CAFE
- Opening in December 2024 at the former Montauk site.
- Direction by Hiroshi Fujiwara, scenography by Uichi Yamamoto
- Bakery café operated by apparel brand "JUN
- 1F: merchandise sales, 2F: bakery and mezzanine, 3F: café space
- Popular for its wide variety of homemade doughnuts and breads
- A hole-in-the-wall cafe in Omotesando! No signage and full of a sense of seclusion
Store Information
If you are looking for a stylish cafe in Omotesando, or if you are a fresh doughnut lover, you should definitely visit this cafe. This hideaway café is sure to become more and more talked about in the future!
When we visited on a weekday evening, we were able to enter without a wait. The clientele is mostly women in their 30s, and the atmosphere is relaxed and relaxing.
Store Name: VAT BAKERY
Address: 6-1-9 Jingumae, Shibuya-ku, Tokyo
Regular holiday: indeterminate rest period (e.g. from work)
Store URL: https://vatokyo.com/
Tabelog URL: https://tabelog.com/tokyo/A1306/A130601/13304645
Nearest station: 151m from Meiji-jingumae Station
Opening Date: 2025-04-01
Weekday Business Hours: 10:00 - 8:00
Holiday Business Hours: 10:00 - 8:00
