Sylvanian Families
Since its birth in 1985, the Sylvanian Families have been loved by people of all ages.
The world where animals live peacefully in a forest continues to fascinate not only children but also adults.
In this issue, we will introduce the history of the Sylvanian Families, their worldview, popular series, and the three major families.
What is Sylvanian Families?
Sylvanian Families is a dollhouse toy series released by Epoch in 1985.
With the theme of "nature, family, and love," the series recreates the lives of small animals in the forest.
The fluffy, hairy dolls, such as rabbits, squirrels, cats, and bears, look like characters from a picture book,
They look like characters from a picture book.
By combining realistic furniture, houses, vehicles, costumes, etc,
The charm of the dolls is that you can play with them as if you were a "forest dweller" yourself.
A warm world where forest friends live
Sylvanian Families takes place in Sylvanian Village.
Lush green forests, rivers, and small houses on a hilltop where flowers bloom in every season,
The inhabitants spend their days in peace and quiet.
Each family has its own occupation and hobbies, such as the Walnut Squirrels, who run a bakery, and the Chocolat Rabbit's father, who works as a doctor,
Every family has its own little story.
This "imaginable world" is the reason why the Sylvanian Families have been loved for so long.
The History of Sylvanian Family Loved Around the World
Within a few years of its birth, the Sylvanian Family has spread throughout the world and is now sold in about 70 countries and regions. In the U.K., the animated series "Sylvanian Families" became popular, and in the U.S. and Europe, Sylvanian dolls have become collector's items.
In Japan as well, specialty stores have been opened focusing on the "House in the Forest" series, and limited edition products and seasonal events are also held.
Recently, the "Sylvanian for adults" boom has seen a rapid increase in the number of fans enjoying photo dioramas and dress-ups on SNS.
They are once again attracting attention as an entity that combines nostalgia and comfort.
Three Popular Families Representing the House in the Forest
Here we introduce three representative families that have been loved for many years.
These three families are not to be missed when talking about the world of Sylvanian.
Chocolat Rabbit Family｜The symbol of gentleness and smiles
The chocolate rabbit family is characterized by its white fur and chocolate-colored ears.
A cheerful and caring mother, a gentle father, and energetic twins live together.
The mother wears a pink dress and the children in red dots are very cute,
They are the very face of Sylvania.
A "Forest Story" book with a story is also included in the package,
The "Story of the Forest" book with a story is also included in the package, making it a popular item to read and play with.
Walnut Squirrel Family｜A hardworking and warm forest family
The Walnut Squirrel Family is impressive with its light brown fur and striped pattern on its back.
They support the life in the forest as bakers and woodworkers.
The combination of the mother in a yellow one-piece dress and the father in checked clothes is cute and retro.
They are popular as a "serious and gentle family" loved by all generations.
Persian Cat Family｜Classy and elegant forest aristocrat
The Persian cat family is characterized by white and gray fur,
The Persian cat family is one of the most noble families in the forest.
Their pale pink and blue dresses with ribbons and lace are gorgeous,
This series is very popular among adult women.
The interior decorations give a sense of luxury, and are highly recommended as a collectible.
Introducing a series of standard popular products
Sylvanian Families has many classic series that can be enjoyed by beginners and collectors alike.
Here we introduce some representative items recommended for first-timers.
Sylvanian Families for Beginners
An introductory series that includes a small house, furniture, and family.
Available for less than 4,000 yen, this single item completes the world of the story.
Very popular as a child's first Sylvanian.
Bakery series
A popular series in which animals bake and sell bread.
The miniature breads are realistically reproduced,
The miniature breads are realistically reproduced and look great as a display item.
Dream Color Series
A fantastically cute series featuring dolphins and babies riding on a sunbeam.
The pastel-colored world looks great on SNS.
Baby Collection
A popular collection that is attracting a lot of attention.
Babies in various outfits, their fluffy figures are irresistibly cute.
Since this is a popular product, stores often limit the number of pieces available for purchase.
Why Sylvanian Families are loved by adult women
The number of people who create their own dioramas using hashtags such as "#Sylvanian for adults" and "#Sylvanian photography club" is rapidly increasing.
The appeal of this "one-of-a-kind story" is that it is both comforting and creative.
The reason for this is that they are not just toys, but "healing works of art that allow you to create your own little world.
Cute as an interior decoration
They are highly collectible and have an excellent healing effect.
Miniatures are so perfect that you will want to share them on SNS.
There is a story within the cuteness.
That is the constant appeal of Sylvanian Families.
We also recommend the Mori no Oya Premium Shibuya PARCO store.
For those who want to actually experience the world of Sylvanian Families, we recommend the Sylvanian Families Forest House Premium Shibuya PARCO Store.
With a variety of limited items and photo spots, this is a special space that will soothe even adults.
Frequently Asked Questions (Q&A)
What age groups are Sylvanian Families popular with?Sylvanian Families are popular not only among small children, but also among adult women in their 20s to 40s. More and more people are patronizing them for collection, photography, and as healing items.
Who are the popular characters of Sylvanian Families?Led by the classic "Chocolat Rabbit Family," the "Walnut Squirrel Family" and "Persian Cat Family" are particularly popular. Each family has its own occupation and story, giving them a deep view of the world.
Which series do you recommend for first-time buyers?We recommend the "Hajimete no Sylvanian Families" set. It includes a house, furniture, and characters, and is an introductory set that can be played with right away.
Where can I buy limited-edition products?They are sold at "Morino House" stores nationwide and at the official online store.
Can adults also enjoy the products?Of course. Many people display them as interior decorations or photographic accessories, and they are popular as a hobby for adult women as a "world with healing and stories.
Store URL: https://store.sylvanianfamilies.com/
