Mellojoy Souffle Luxury Review: 6 Creamy Squishy Flavors Worth Trying

Mellojoy Luxury Soufflé

For those wondering, “Where should I start when buying squeeze-style snacks?” Mellojoy wholeheartedly recommends the “Luxury Soufflé Creamy Cream [Z001]”as the perfect choice. Its standout features are its appearance, which looks just like a real soufflé, and its unforgettable “melt-in-your-mouth” texture. We’ll showcase the appeal of all six flavors with plenty of photos.

What is Mellojoy’s Luxury Soufflé?

Mellojoy is a squeeze toy brand originating from China. It is known for its high quality, featuring food-grade silicone and each item being handcrafted by artisans. Among these, the " Luxury Soufflé " series is one of Mellojoy’s long-standing bestsellers and flagship products. True to the brand name, it lets you feel "creamy joy" right in the palm of your hand, making it the perfect choice for first-time Mellojoy users.

The official website describes it as “If you’re unsure, go for this! Recommended for beginners, ” and it is widely loved by everyone from squeeze toy beginners to collectors. The price is ¥2,599 (tax included).

The Secret Behind the Texture: A "Whipped Cream"-Like Squeeze Feel

The greatest appeal of the Luxury Soufflé lies in its unique texture. The official website describes the texture as “ Creamy Cream / Whipping Cream.” When squeezed, it plumps up and deforms, then slowly returns to its original shape when released—a “slow return” that creates an experience similar to scooping up whipped cream.

Pulling it even further reveals just how amazingly stretchy it is—another highlight of the Luxury Soufflé. It doesn’t break even when stretched vertically, and watching it slowly return to its original shape is soothing just to watch.

Introducing all 6 flavors!

The Luxurious Soufflé [Z001] comes in 6 varieties. Every color is so cute, you’ll want to collect them all.

Z001-1: Luxurious Soufflé Creamy Cream (Beige)

The series’ classic and original flavor. Its creamy orange hue resembles caramel, making it the color that best highlights the essence of a soufflé. It’s a subtle shade that even those who aren’t fond of pastel colors will find easy to pick up.

Z001-2: Strawberry Soufflé (Pink)

A soft pink that evokes the image of a strawberry soufflé sauce. It’s said to be the most popular color among those who love cute things.

Z001-3: Matcha Soufflé (Green)

A muted green inspired by matcha. Designed with the Japanese market in mind, this color blends seamlessly with traditional Japanese-style interiors.

Z001-4: Sea Salt (Blue & White)

A cool and clean two-tone design in white and blue. True to its name, “Sea Salt,” this refreshing color scheme evokes a sense of the ocean.

Z001-5: Taro (Purple)

The familiar taro flavor, often found in tapioca drinks, is expressed through a deep purple hue. This color scheme is irresistible to fans of Asian sweets.

Z001-6: Chocolate (Brown)

A distinctive brown-on-brown color scheme that puts chocolate front and center. The contrast between its dark appearance and fluffy texture is its charm.

How to Purchase and Important Notes

You can purchase the Luxury Soufflé at the official Mellojoy Japan online shop. You can select and order each of the 6 flavors individually, and they will be shipped unopened after your order is placed.

• Price: ¥2,599 (tax included)
• Flavors: 6 varieties (Creamy Cream, Strawberry, Matcha, Sea Salt, Taro, Chocolate)
• Shipping: International shipping from China. Free shipping on orders over ¥5,000
• Stock Update: 12:00 PM daily
• Note: No cancellations or returns after opening

Summary

Melojoy’s official slogan, “If you’re unsure which one to buy first, go for the Luxury Soufflé,” is no exaggeration. With its cute appearance, pleasant texture, and wide variety of colors—this series offers the perfect balance of everything. Once you try one, you’ll definitely want to collect them all. Be sure to check out the flavors that catch your eye.

Product Information

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Mellojoy Search Results

If you can’t find them on the official website or TikTok LIVE, they may be available on secondary marketplaces like Mercari or Amazon.
However, since many listings are not from official sellers, we recommend carefully checking the price, seller, and product condition (whether it’s unopened) before purchasing.

Mercari / Amazon