We've managed to recreate that softness—just like gently stroking a cat's paw pads—in this squishy toy.
Mellojoy (Mellojoy) ’s “Fluffy Paw Milky Puff”[Z078-1] is a silicone toy with a creamy yogurt (Frozen Cream) texture, featuring a melt-in-your-mouth paw perched atop fluffy whipped cream.The contrast between the pure white puff and the paw pad—rendered in an orange-to-yellow gradient—is absolutely adorable, and just looking at it is enough to soothe your soul.
The “Milk Puff” features a fluffy silicone body modeled after swirls of piped whipped cream. Topped with a cat paw-shaped piece, its design—featuring four plump toe pads and a large palm pad—is utterly adorable.The paw pad portion is made of glossy, translucent silicone, offering a unique sensation that gently deforms when pressed. Handcrafted by artisans, the gradient shading on the paw pads is rendered with exquisite detail.
When placed on a plate, it looks just like a real dessert.
Texture: The unique feel of thick, creamy yogurt
The texture resembles thick, creamy yogurt (Frozen Cream). It has a rich, viscous consistency, and when you cup it in your palm, you’ll enjoy the sensation of it gently sinking in. The contrast between the fluffy surface of the puff and the smooth texture of the paw pads is another charming feature. When you pull it up, it stretches vertically, and when you let go, it slowly returns to its original fluffy shape.
When you pull it up, it stretches vertically with a firm tug.Stretching it with both hands makes the puff’s fluffiness expand even further.When you grip it with one hand, the paw pads bulge out.
Product Information
Product Name: Mellojoy Fluffy Paw Milky Puff
Item No.: [Z078-1]
Texture: Creamy Yogurt (Frozen Cream)
Material: 100% Food-Grade Silicone (Handmade by Expert Artisans)
Format: Blind Box (1 piece)
Price: ¥2,499
Whether you love paw pads, sweets, or squishy toys—everyone will say it’s “cute.” That’s the Mellojoy Fluffy Paw Pad Milk Puff.
How to Purchase
Mellojoy The official Mellojoy Japan online shop is the only authorized place to purchase this item. Amazon and Rakuten often carry parallel imports or resold items, which may be significantly more expensive.
The official website updates its inventory daily at 12:00 PM, and popular items sell out within minutes. They are also sold daily on TikTok LIVE starting at 8:00 PM.
User reports indicate that stock levels are often updated on the official website around 12:00 PM.
There are also numerous accounts of items selling out extremely quickly—even while in the shopping cart—and several users have noted that it is difficult to make a purchase.
Log in to TikTok below and go to the “MellojoyJaPan (@mellojoyjapan)” page. At 12:00 every day, tap the “ New Products” text to view the items. (Purchase immediately once the products appear.)
TikTok LIVE Sales
Starts around 8:00 PM daily: TikTok LIVE sales are frequently held (there are many announcements and posts indicating an 8:00 PM start). Product sales begin around 8:05 PM (*Dates are subject to change. Please check the announcements on each account for the latest information.)
How to Buy on Mellojoy Live: TikTok Shopping GuideMellojoy LIVE (mellojoylive) "It sells out fast on LIVE." "I put it in the cart but couldn't buy it."——This is a practical guide to help you "make it work" i...
If you’re unable to purchase items through the official website or TikTok LIVE, they may be available on secondary marketplaces such as Mercari or Amazon. However, since many listings are not from official sellers, we recommend carefully checking the price, seller, and product condition (whether it’s unopened or not) before purchasing.